New York, NY (March 27, 2018) - The Dodo, the no. 1 animal brand on digital, announced today it was named the best brand in the Pets & Animals category by the Shorty Awards.
“We’re so excited to be recognized by the Shorty Awards. It’s so great to see how much people are connecting with the animals we feature,” said Izzie Lerer, The Dodo’s founder and chief creative officer. “Our goal is to create inspiring, engaging content that makes people feel connected to animals and makes people feel good about the world – we’re thrilled to be recognized by the Shortys.”
The Dodo saw great success in 2017 not only in the pet and animal category but also media and entertainment. The Dodo is the:
-no.1 most-loved publisher on Facebook,
-no. 1 U.S. Facebook page by engagements,
-no. 1 media publisher on Facebook Watch,
-no. 1 animal channel on YouTube,
-the most engaged with animal account on Instagram.
The Dodo also had break out success on social with longer form content and will debut its first linear TV series, Dodo Heroes, on Animal Planet on June 9, 2018. Dodo Heroes is the Dodo’s first expansion into linear and Animal Planet’s first TV partnership with a digital-first brand.
About The Dodo:
The Dodo is the number one digital media brand for animal people. The Dodo is a mission-driven publisher -- we tell stories that connect people to animals and empower people to help animals in need. We’re committed to looking at the world through animals’ eyes and engaging our audience through a combination of entertaining, uplifting, meaningful content that inspires people and helps pave the way for progress. The Dodo is part of Group Nine Media -- a top 10 global publisher.