NEW YORK – (September 23, 2021) – Today NowThis, the no.1 news brand on digital today [Tubular Labs, March 2021], announced Serena Marshall will join NowThis as a Senior Correspondent, based in Washington, D.C. In her new role, Marshall will cover The White House and the Biden Administration, Capitol Hill, and play an integral role in national political coverage for the 2022 election cycle with an eye towards young audiences. Marshall will report to Sam Mackereth, Executive Editor of Social Video.
“We are thrilled to have Serena Marshall join the NowThis team as Senior Correspondent,” said Athan Stephanopoulos, President of NowThis. “Serena will bring a wealth of experience as a multiplatform reporter to the team as we expand our coverage of a demanding and unrelenting news cycle, and sharpen our focus on the key issues of interest to young people. We look forward to having her join the team as we continue to bring informative and engaging interviews with our nation’s most high-profile leaders to our large and engaged young audience.”
An award-winning broadcast news correspondent, Marshall previously worked for ABC News covering the White House and Capitol Hill as a multi-platform correspondent, and as a producer and digital journalist reporting for all ABC news shows and platforms including Good Morning America and World News Tonight with David Muir. Her coverage spans the first impeachment trial of President Trump, the investigation into Russian interference in the 2016 presidential election, and the Mueller Report, as well as the 2018 midterms and 2020 primaries, the White House, and the Supreme Court.
Most recently, Marshall created and hosted Track the Vax, a weekly podcast by Everyday Health and MedPage Today focused on the race for a COVID-19 vaccine; and served as an adjunct professor in the College of Journalism at the University of Florida. Marshall has also traveled globally reporting on U.S. immigration; and helped lead the team that broke the restoration of diplomatic ties between the U.S. and Cuba. She was part of the breaking news team that won an Edward R. Murrow for their coverage of the Baltimore protests, and a Peabody for their coverage of Superstorm Sandy: “The Perfect Storm.” Marshall holds a master's degree in Health Communication from the University of Florida and a bachelor's degree in Broadcast Journalism - News Reporting also from Florida.
NowThis is the #1 mobile news brand in the U.S. [Nielsen DCR, June 2020]. They have a singular mission: to make news engaging and relevant for young adults by humanizing our complicated world. By providing insightful context from a youth perspective, NowThis has revolutionized how news is consumed today. Launched in 2012, NowThis’ entertaining, inspiring and informative videos are created for a mobile generation and receive over 2.6 billion monthly views [platform analytics, June 2020]. In December 2016, NowThis joined forces with Thrillist, The Dodo and Seeker to form Group Nine Media -- the #1 video publisher on mobile in the U.S. [Nielsen DCR, June 2020].