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NowThis Commemorates The One Year Anniversary Of The Parkland Shooting With New Editorial Initiative Giving Voice To Those Affected By Gun Violence

NowThis Will Go Dark Across Platforms For First Time Ever, with a 90-Minute Scroll Memorializing the 1200 Young People Who Have Been Victims of U.S. Gun Violence in the Last Year
Company Release
February 14, 2019

NEW YORK (February 14, 2019) - NowThis is commemorating the one year anniversary of the Parkland school shooting with new editorial coverage and content that gives a voice to those affected by gun violence, and memorializes stories of the 1200 young victims in the U.S. within the last year.

As part of the initiative, NowThis has partnered with nonprofit news outlet The Trace to memorialize the stories of these children through powerful obituaries written by student journalists throughout the country. 

NowThis will serve as the project’s exclusive social video partner, amplifying the work of the participating student journalists across NowThis' Twitter, Facebook, Snapchat, YouTube and Instagram channels. Today at 9am ET, NowThis will go dark for the first time across its channels, exclusively running a 90-minute livestream with the names of the 1200 U.S. children who have been killed by gun violence in the past year, directing viewers to the obituaries written by the student journalists. 

Additional content from NowThis as part of wider anniversary coverage will include a video tribute to 10 youths who were lost to gun violence in the past year; a moving video feature on Manuel Oliver, a grieving Parkland father who has dedicated his life to activism in all forms since losing his son Joaquin; an updated gun laws piece from NowThis Politics, and a piece coming soon that will spotlight doctors at the center of the gun reform movement from NowThis senior correspondent Dan Lieberman.

Follow the coverage across NowThis’ TwitterYouTubeFacebookInstagram and Snapchat channels.

About NowThis:
NowThis is the # 1 mobile news publisher in the world with a singular mission: making news engaging and relevant for young adults by humanizing our complicated world, giving insightful context from a youth perspective and revolutionizing how news is consumed today. Launched in 2012, NowThis’ entertaining, inspiring and informative videos created for a mobile generation receive 2.5 billion monthly views. NowThis has 13 content verticals, including: News, Politics, Entertainment, Future, Her, Money, Sports, Food and more. In December 2016, NowThis joined forces with Thrillist, The Dodo and Seeker to form Group Nine Media. 
 

CONTACT:

Pierce White

Group Nine Media

(646) 561-3345

(646) 561-3345

(646) 561-3345

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