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Media Advisory: NowThis Announces Election Day 2018 Coverage Plan

Teams will be Embedded with Candidates Including Beto O'Rourke (Texas), Andrew Gillum (Florida), Alexandria Ocasio-Cortez (New York);

Live Streams All Day and Night Including Historic 'FIRSTS' Featuring 30 Candidates Running to be the First, History Making Winner in Their Races

NowThis has Produced Over 1300 Election Focused Videos, Amassing More than 2.5 Billion Video Views and Nearly 2 Billion Minutes of Watch Time in Six Months Specifically on Midterms Content

Company Release
November 5, 2018

NEW YORK, NY (November 5, 2018) -- NowThis, the no. 1 video news publisher in the world on social media, today announced its comprehensive Midterms 2018 election day coverage plan. NowThis will have teams on-the-ground reporting live and embedded with candidates across the country covering important races including Beto O'Rourke in Texas, Andrew Gillum in Florida and Alexandria Ocasio-Cortez in New York.

Additionally, NowThis will Live Stream all-day and all-night on NowThis’ MainElectionHer and Politics Facebook channels:

-Poll closing times state by state and what to do if you are having trouble voting;

-Historic ‘FIRSTS’ featuring 30 candidates running to be the first, history making winner in their race;

-Live puppy cam stress relief in partnership with The Dodo;

-High profile candidates’ speeches throughout the evening;

-In-studio context and analysis with NowThis Managing Editor Versha Sharma and Political Director Nico Pitney, and guests Carolyn Fiddler, Carri Twigg, Judd Legum and NowThis Pollster David Rothschild.

To date, NowThis has Produced Over 1300 Election Focused Videos, Amassing More than 2.5 Billion Video Views and Nearly 2 Billion Minutes of Watch Time in Six Months Specifically on Midterms Content.

About NowThis:
NowThis is the # 1 social news publisher in the world with a singular mission: making news engaging and relevant for young adults by humanizing our complicated world, giving insightful context from a youth perspective and revolutionizing how news is consumed today. Launched in 2012, NowThis’ entertaining, inspiring and informative videos created for a mobile generation receive 2.5 billion monthly views. NowThis has 13 content verticals, including: News, Politics, Entertainment, Future, Her, Money, Sports, Food and more. In December 2016, NowThis joined forces with Thrillist, The Dodo and Seeker to form Group Nine Media.

CONTACT:

April Mellody

Group Nine Media

(646) 218-9312

Pierce White

Group Nine Media

(646) 218-9312

(646) 218-9312

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